9 Outstanding Vintage Advertisements featuring Hifi Audio Brands

TV commercials still remain one of the best ways for brands to reach their target audiences. The best adverts have the power to tickle your funny bone and enwrap you with a super catchy jingle, tune or catchphrase or some may just obfuscate the viewer with their quirk. Above all, advertisements help the brand in making the consumer aware of its presence in the market. 

Likewise, there have been amazing commercials about the HIFI audio/video technology that helped the penultimate brands to articulate the significance of the product & attract consumers with innovative advertising & branding. 

You can find some effervescent adverts in these slides, do let us know in the comments which ones find your fancy.

Andy Warhol TDK:

Deemed as the ‘The Zeitgeist incarnate,’ Andy Warhol was one of the most sought-after commercial artists of the 70s & 80s that has left us with some of the most indelible images. Here is a ludicrous example made for TDK cassettes made in 1983.

 Maxell Cassettes:

Here is another Japanese brand competing in the 80s with its High Fidelity cassettes.

 Sony Walkman:

Sony Walkmans were a rage at one point in time & this advert helped immensely.

Fuji Cassettes:

Yet another commercial from Japan that features Francis Ford Coppola embracing the Fuji Cassette.

 Pioneer Car Stereo:

Pioneer has actually been a pioneer in providing great-sounding speaker units & players for car audio systems. Here is a commercial demonstrating just that!

Marantz:

Marantz is a Japanese high-end audio brand which was developed in New York. They represent some of the best HIFI technology currently in the market.

Panasonic:

Japanese brands were quite aggressive in terms of advertising their products. Here is another brand utilizing yet another star filmmaker(George Lucas) of that era to advertise their products.

Sony HIFI Audio system:

Here is an advert for Sony reflecting the prowess of their HiFi audio system.

Philips Audio System:

Philips is a Dutch conglomerate that started out with manufacturing bulbs & slowly branched into electrical & lifestyle appliances. This is an Indian advert demonstrating the capability of Philips Powerhouse music system from the 90s.

Read more : Iconic Indian Hi-Fi Brands – The Story of Sonodyne